Make it clear that the first line is a title to the group

wiki/src/blueprint/personas.mdwn

@@ -216,7 +216,8 @@ conception and gestation*.
 
   - Final goals:
 
-    A.  I want to hide personally identifying information or sensitive information about myself
+    **A. I want to hide personally identifying information or sensitive information about myself**
+
       - I want to keep content & information secret from my government
       - I want to keep information secret from my family and close people
       - I want to access sensitive information stealthily
@@ -225,24 +226,29 @@ conception and gestation*.
       - I want to hide my location
       - I don't want to raise suspicion
 
-    B.  I want to communicate and collaborate securely
+    **B. I want to communicate and collaborate securely**
+
       - I want to communicate securely with known peers
       - I want to communicate securely with unknown peers
       - I want to communicate with others who are under surveillance
       - We want to share and work on documents privately
 
-    C.  I want to store information safely
+    **C. I want to store information safely**
+
       - I need to safely store my data
       - I want to edit or anonymize my data
 
-    D.  I want to leave no trace on the computer
+    **D. I want to leave no trace on the computer**
+
       - I need to use a computer that is not mine
 
-    E.  I want information to be free
+    **E. I want information to be free**
+
       - I want to access censored information online
       - I want to publish sensitive information
 
-    F. I want to avoid corporate & governmental information gathering on my data
+    **F. I want to avoid corporate & governmental information gathering on my data**
+
       - I want to understand people using Tails
       - I just want more privacy